Performance Marketing Manager
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At Fuse, we’re redefining how insurance is discovered, bought, and serviced across Southeast Asia. We’re hiring a Performance Marketing Manager to own paid acquisition and drive measurable, scalable growth across digital channels.
What you’ll do
Plan, execute, and scale paid acquisition campaigns across Google, Meta, TikTok, LinkedIn, and programmatic channels — with performance as the north star.
Own CAC, ROAS, CLTV, CTR, CPM, conversion rates, and other core KPIs; set targets and take rapid action when numbers move.
Run a disciplined experimentation engine: creative and copy A/B tests, audience splitting, and landing page & funnel optimization to continuously improve unit economics.
Build and manage media budgets for efficient scale while protecting ROI and compliance with platform and insurance regulations.
Partner closely with product, data, creative, and business teams to translate product changes into acquisition levers and to operationalize growth loops.
Implement and maintain attribution and measurement using tools such as Google Analytics, Mixpanel, and AppsFlyer.
Mentor/coordinate with external agencies or junior media owners where applicable.
What we’re looking for
3–6 years hands-on experience in digital/performance marketing (startup or fast-growth environment preferred).
Deep practical expertise running paid media and optimizing funnels end-to-end.
Strong analytical fluency — comfortable with attribution thinking, LTV/CAC modeling, and working with analytics dashboards. Basic SQL is a plus.
Experience working cross-functionally with product, analytics, and creative teams.
Experience in or exposure to insurtech / fintech or marketing to offline/agent audiences is a plus.
Proven track record of improving unit economics while scaling user acquisition.
Why join Fuse?
High-impact role owning the performance engine for a fast-moving insurtech company in Southeast Asia.
Autonomy to design and run experiments, shape budget strategy, and influence product & growth priorities.
Collaborative team, clear metrics, and direct reporting into growth leadership.
- Locations
- Jakarta
About FUSE
FUSE is an insurtech platform that connects various insurance products from many insurance companies with multiple distribution means, channels, or partners. We deploy the latest cutting edge technology to make insurance easy and affordable for anyone. Our platform support primarily 3 business models, namely Business-To-Agents/Brokers (B2A), Business-To-Customers (B2C), as well as Micro Insurance (B2B2C).
Our FUSE Pro App is tailor-made for B2A business. This App enables anyone to become an independent insurance consultant to act like an expert; to instantly curate the most suitable and best insurance products for their customers. Our B2B2C model support digital small ticket size insurance products, making insurance affordable for everyone.
FUSE is trusted by channel partners such as Tokopedia, Grab, 30+ insurance companies, along with 100,000+ registered partners. FUSE currently generates more than 2.5 million insurance policies each month.
We have more than 400 teammates, with 24 branches, across 4 countries, we strive to be the #1 insurtech platform in SEA and make insurance available for everyone in the region.